"Total Underground Beats"- An S-City Music Institution

There is no doubt that over the past 30 years in Shryne City, no company has had to endure industry hardships as much as the TUB (Total Underground Beats). Just take a look at what this music store had to endure: Disco, Hair Metal, Boy Bands, and Richard Marx. Through the darkest ages in music history The TUB has always been a beacon of light for people who are too cool for corporate music.





"And that is who our target customers are", says second generation owner Ray Hilt. "We know that when you walk into The TUB, it is like making a social statement. You are saying to the music industry hey man, don't tell me what music is cool. I've got a mind of my own you capitalist jackhole."

Even during the iPod age, Ray still manages to stay afloat while music stores like Sam Goody, Camelot, and Virgin have shut it's doors. "It's a perfect example on how the music industry has cannibalized themselves. Which is great for my store because where else would you be able to find legends like Frank Black, Matthew Sweet, or My Life With the Thrill Kill Cult? You sure won't find them online because cool acts like the aforementioned aren't exactly on the playlists of your average Ridalin slammin, Red Bull Chuggin teenager."

Even the employees have that snobby "whatever" vibe that are prevalent in many independent music stores. Ray states, "I take pride in hiring a staff that could care less what you think is cool, because 90% of the time, a customer's definition of cool is usually crap. Our job is to tell you what is cool and make your music listening enjoyable by our standards." TUB employees refused comments, I'm guessing because of my Winger T-shirt.

Nonetheless, The TUB has proven itself as the sole survivor of a dying breed. There really isn't any cometition for them, since the whole Wal Mart episode. So, if you are in the mood to listen to some "Brooks and Dunn", please don't come here. Seriously, somebody was stupid enough to come into the store and ask where the country section was. Let's just say that it did not end pretty.